Abstract
This paper discussed how artificial intelligence can improve play and entertainment activities, whilst at the same time ensuring the safety of users, ethical issues and responsible use of technology. A research gap identified by the paper was how balancing creativity and user engagement (in play and entertainment activities) with children's privacy and psychological health can be addressed by AI-powered gaming. The paper is based on secondary information. The study found that when AI-powered gaming became more creative, more personal and more engaging for the user, it also raised risks for children's privacy and psychological health. The paper found that there was concern over the issues of too much screen time, algorithmic design, data privacy and protection, and digital content moderation. The study identified those AI-powered gaming needs to be designed with children at the centre, with stronger safety guarantees in place and effective parental supervision. Ethical issues include children's data privacy, algorithmic bias, manipulative design, gaming addiction, digital content moderation and digital well-being, while governments should enact effective regulations governing AI-powered gaming. This calls for age-appropriate design and control, strong privacy protection, transparent AI that is easy to turn off and clear, quality content for children and young people to access safely, creatively, and responsibly.
Keywords
- Artificial Intelligence
- Entertainment
- Gaming AI
- Play and Immersive Technologies
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Sarkar, S. (2026) ‘AI-Powered Gaming and User Safety: Balancing Creativity, Engagement, and Child Protection in Digital Entertainment’, Eurasian Journal of Education and Psychology, 2(1), ISSN 3121-4363, pp. 1-15. https://doi.org/10.68283/ejep.v2.i1.a01